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The race for guest loyalty - who will win over guests in the long term?

At a time when customer loyalty is the difference between success and failure, companies are increasingly relying on smart loyalty programmes to not only win over their guests once, but to retain them in the long term. Hotels, airlines and travel providers are investing in exclusive bonus systems, digital memberships and personalised offers to create a seamless and attractive experience.  



While programmes such as Hilton Honors, Marriott Bonvoy or Miles & More focus on exclusive upgrades, award nights and VIP benefits, digital solutions offer new opportunities for customised rewards and fast redemption. Competition is tougher than ever - but those who create real added value will secure the loyalty of their guests. 

 

Which loyalty programme convinces you the most?   

 

DIANIUM COMMERCIAL, your partner for the brokerage of hand-picked hotel properties, is at your side in every area of the hotel industry.


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